LFI has partnered with Business First to develop The Power of Digital Series. The four-part series will feature experts from LFI speaking on various digital marketing topics. Attendees can expect to hear the latest in digital marketing trends and how the trends will impact their businesses.
The first session in The Power of Digital Series is “Ready, Set … Search!” This highly informative session — presented by Christy Belden, VP of Media + Marketing at LeapFrog Interactive — will introduce search, explain how users search and why it is important to understand your customers’ search patterns, and highlight the changes that were made to the search algorithms in 2010.
- Date: January 27, 2011, 8:30 a.m. – 10:30 a.m.
- Place: KY International Convention Center – Conference Theatre