Senior Account Manager - Cincinnati
Client Services
Type: Full-Time
Experience: 3+ years
Functions: Account management, planning, and strategy
Industries: Advertising/Marketing
Posted: October 28, 2011
Compensation: Based on experience
Job Description
LeapFrog Interactive is looking for the next star to join its growing
Client Services Team. If you are passionate about your clients and
passionate about advertising, please keep reading!
The Senior
Account Manager is responsible for the relationship between LeapFrog
Interactive (LFI) and its clients. The Senior Account Manager will
generally look after client needs through direct contact, liaison, and
the marshalling of agency resources. The Senior Account Manager will be
the key, day-to-day agency representative to the client and will
maintain a highly responsive service orientation. They must be
knowledgeable in both the client’s business and the agency business.
The
Senior Account Manager reviews all creative concepts to confirm whether
they meet strategic goals before delivery to the client for approval.
The Senior Account Manager keeps regular contact with all agency
accounts at a strategic level.
This person should hold a business
or marketing degree, together with successful advertising agency
experience. The Senior Account Manager needs strong verbal and written
communications skills; a capability for analytical thinking; a sense of
entrepreneurship; dynamic presentation skills; personal organization;
and interpersonal skills.
Reports to the Vice President, Client Development.
May manage/direct Account Service Department personnel.
Skills
- Maintains direct, day-to-day, senior level client contact.
- Directs the activities of Account Coordinators to ensure proper agency service to clients.
- Works in a proactive manner to provide client marketing plans with the greatest amount of added value through communications.
- Receives client briefings.
- Analyzes client input, together with background knowledge, research, field feedback, etc., to produce full communications plans.
- Devises communications strategy.
- Briefs creative and media staff.
- Ensures technical and product representations are appropriate.
- Provides creative, production, media, public relations and
interactive department personnel with well-documented input, support
data and production materials as required; ensures that advertising
strategies are clearly defined, approved by clients, and understood by
the creative and media groups.
- In the absence of creative and media personnel, presents and
effectively sells communications plans, concepts, media and interactive
marketing plans to clients; where creative and media personnel are
present, supports them in selling concepts and plans.
- Provides clients with budget updates.
- Keeps apprised of all relevant client, industry and market developments.
- Creates and/or coordinates and authorizes proposals for client approval.
- Assists in preparation of client invoices.
- Checks and approves copy, design, and production art, and coordinates client approval of same.
- Fosters development and gainful employment of junior account service staff where appropriate.
- Coordinates project timing and budgets with all relevant agency personnel.
- Writes Client Contact Reports; reviews important developments
with relevant Account Coordinators and Vice President of Client
Development.
- Prepares month-end overviews of client’s current activities, and
monthly revenue forecasts, plus plans for future development of
accounts.
- Seeks out new business opportunities with new and existing clients and plays a supportive role in their development.
- Represents the agency at industry functions—promotes the agency
at every opportunity. Is fully familiar with agency credentials and
specialties.
- Continuously works to upgrade knowledge and skills through available reading, courses and seminars.
About Us
Launched in 1999, LeapFrog Interactive has quickly evolved into one
of the top-tier and most innovative digital agencies and has made Inc.
Magazine’s list four years in a row as one of America’s fastest growing
companies. Headquartered in Louisville with over 60 employees with a
satellite offices in Boston and Cincinnati, we have emerged into a
nationally known entity while servicing global brands and expanding our
capabilities.
LeapFrog Interactive is a digital agency with an integrated philosophy.
LFI helps clients engage with customers according to their own
individualized relationship with the brand. Agency services include a
full spectrum of strategies and executions from brand creation to
campaign integration to metrics analysis.
Contact Information
Human Resource Department
10200 Linn Station Road
Suite 250
Louisville, KY 40223
Email: recruiting@leapfroginteractive.com
Phone: 502.212.1390
Fax: 502.212.1391
