Knowledge is power. To understand how to take full advantage of this, it helps to have some input from experts in the field.

LFI University offers a single source of information you can use to help tap the power of interactive. And it's a wellspring that keeps flowing as new information becomes available every week.

Membership in LFI University will provide with access to a variety of means for you to broaden your knowledge of interactive marketing:

LeapCast

Conversations from the interactive marketing trenches. LeapCast provides advice from the people who do it every day in a value-packed 5-7 minute podcast.   Learn More

Interactive Tips

Quick tips sent in a monthly e-newsletter provide you with actionable intelligence that you can immediately apply to your interactive marketing efforts.   Learn More

Team Perspectives

Get a unique point of view from different interactive marketing disciplines. Specialists from each agency services area weigh in on interactive marketing topics with these informative blog postings.   Learn More

Interactive Trends

The latest interactive marketing news, events, and trends are delivered straight to your inbox each month, making it easy for you to stay "in the know".   Learn More

Industry Research

The experts that drive interactive marketing strategy conduct comprehensive analyses of interactive marketing topics, apply them to four industry groups–consumer retail, fashion & entertainment, food & beverage, & the financial markets–and present their findings in insightful white papers.   Learn More

WebSessions

Agency leadership answers your questions about where interactive marketing is going and how to best take advantage of the changes. This quarterly web conference is limited to LFI University participants.   Learn More


From the individuals who execute interactive marketing initiatives every day to the agency leadership who help shape the industry to the seasoned experts who drive strategy, LFI University will provide you with access to every level of interactive marketing.

Take advantage of the wealth of information available and sign up today!

Making your brand known and respected.

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Create the kind of content that connects and converts.

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Identify the trends and plot the best interactive marketing course.

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Integrate your marketing efforts to truly realize the power of interactive.

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Understand who your target consumers are and what influences their behavior.

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Get users to click through and then cross your conversion finish line.

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Plan and budget your interactive marketing strategy by following seven steps to success.

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Make sure your brand gets its message heard in the social media conversation.

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