LeapFrog Interactive to Custom-build Site for Custom Cabinet Builder
Posted on April 22, 2003
LeapFrog Interactive, a Louisville-based interactive media agency,
recently began the redesign and redevelopment of Mouser Custom
Cabinetry's Internet website, which will be launched in late May.
Alan Gilleo, LeapFrog Interactive's creative director, said the site
will feature vast improvements and will be a more effective
communications tool for the company. "We've worked very hard to refine
the site's content and messaging as well as adding features to showcase
the unique cabinetry work that Mouser undertakes," Gilleo said.
The site is also designed to improve customer relations and aid
sales efforts. Gilleo said he believed more and more companies are
seeing the benefits of investing in online strategies. "Businesses
large and small are realizing that a strong online presence is one of
the most effective and cost-efficient ways to reach customers," said
Gilleo.
Mouser Custom Cabinetry has been building and selling cabinets since
1955. Its Elizabethtown factory employs 280 associates and serves
customers in nearly every state east of the Mississippi River.
Jeff Ramsey, Mouser's Creative Marketing Coordinator, said that
LeapFrog Interactive was a standout among its competitors. "LeapFrog
Interactive's capabilities and past work made our choice to select an
interactive agency an easy one," said Ramsey. LeapFrog Interactive is a
Louisville-based interactive agency providing interactive services
including website development, kiosk design, CD-ROMs, traffic building
and interactive marketing services. Their clients include KFC
International, Brown-Forman, the Louisville Orchestra and Thomas
Industries.
About LeapFrog Interactive
LeapFrog Interactive is a digital agency
with an integrated philosophy at its core. LFI delivers integrated
experiences that connect on brand promise and achieves true integration
by ensuring brands become a seamless part of the consumer lifestyle,
not an interruptive one. LFI has developed a depth of expertise in the
consumer product and retail, financial services, food and beverage,
healthcare, business-to-business, and fashion and entertainment markets.
LeapFrog Interactive has offices in Louisville, Boston, and Cincinnati. Find out more at www.leapfroginteractive.com.