Search Engine Optimization (SEO)

With over 2 billion searches per day in Google alone, there is significant opportunity to successfully position your brand, website, product or service. There are also traps to evade, potholes to traverse, and more than a few black holes in the Internet universe that we’ll help you avoid.

Professional Certifications - Our search engine marketing service has been certified by both Yahoo! and Google, and we’ve been fortunate to be nationally recognized for our interactive marketing work on behalf of our clients. Every member of our Interactive Marketing staff is required to become individually certified before they can perform any engine services for a LeapFrog Interactive client.

SEO – These services are inclusive of complete search engine optimization, keyword popularity research, monthly site content optimization, navigation recommendations, monthly META content optimization, manual registration services, dynamic feed creation and management, on-site link creation, new site content creation and copywriting, and sitemap development.

With over 1,000,000,000,000 web pages in the marketplace, organic visibility is a highly competitive process. We have assembled a set of services that work in unison to increase organic results, and all organic services are optimized every month.

News Engine Marketing – For the first time in history, the 4 largest news media outlets are all online. Our press release optimization services include developing online releases, optimizing them for engine awareness, publication, syndication, and performance tracking. Yahoo! News, Google News, MSN News, and AOL News all participate in this field, and we work to ensure optimal release pick-up and longevity in the news cycle.

Special Media Marketing (SMM) - Podcast forwards, viral videos, forums, blogs, and groups all comprise valuable word-of-mouth venues and methods for today’s consumer; and this is a small list of an ever-growing list of opportunities.

LeapFrog works with your organization to create a mix of word-of-mouth tools that provide benefit to your brand both in the short, and long-term. We have experience managing direct-to-consumer messages from literally thousands of forums; ghost write blog columns for your company’s management; and create podcasts to be distributed through online venues.