Need a strategic thought leader who understands the business, marketing, and sales requirements of your next digital project? Or what about a disciplined numbers man who can turn statistical jibberish into insightful action plans? Well, look no further!

As our Vice President of Technology and Analytics, Scott uses his information technology experience, leadership ability, and communication skills honed in the U.S. military to help him build, analyze, adapt, and overcome the most challenging digital obstacles.

Scott's experiences have given him a skill set that makes him a unique and valued resource at LFI. As a liaison between the medical command, the U.S. Congress, and the military, Scott developed the ability to see all sides of complex problems and find the best solutions to fit all requirements. He inherently sees and understands the interconnectedness of technology, and the seamless transition the consumer demands between mobile, web, and tablet brand interaction.

A student of logical analysis, Scott uses his ability to assess active strategies and ensure their continued success. He also provides our Creative Team with applicable training and data to determine the how best to approach message placement, user experience, functionality interfaces, and analytics-driven audience and message response extrapolation. (You see? It helps having a numbers guy around!)

With such an objective eye, Scott is instrumental in setting our benchmarks and KPIs to help our clients know their positions and track their results. He also leads the charge of continually refining our technology infrastructure, analytics systems, and research capabilities.